Timeless Elegance: Creating Iconic Custom Letterheads for Your Brand
A company’s documents need to be organized, professional, and consistent. When all three things are combined together, you have a letterhead.
A letterhead is an eye-catching graphic that contains the brand’s logo, address, and other contact information. You can use it to print invoices, job offer letters, notices, or any in-house document. In this blog, we will learn how to create customized letterheads. So, let’s get started.
Tips To Create a Professional Letterhead
Provide basic details
Keep in mind that your letterhead will display three basic details: the name of your company, its logo, and the contact details. All these details should be placed at the top-right corner. Furthermore, you can add social media details of your company. You can ask for suggestions from services like Business Card Printing Services or letterhead printers. They will guide you through their expertise.
When you are designing your company’s letterhead, take the size into account. Your purpose of the document will help you in finalizing a size. Secondly, choose the right grid for the layout. Although letterheads do not have complex designs like other marketing tools like magazines or posters. Therefore, choose a simple grid to easily break down all your details.
Design a borderline for the letterhead
Although this is not a fixed rule, you can give it a new and innovative look using borders. A colorful border will enhance the look of the letterhead. Using borders makes your content look special and important while you draw the reader’s attention to the content.
Play with geometric shapes
If you are thinking of adding style to your letterhead for impression, think of playing with geometrical shapes. This is your way of creating an eye-catching letterhead design that speaks about your taste.
Just merge some simple shapes like a circle with a punchy color palette. This will make your letterhead stand out in the competition. You can add 3D effects to your selected shapes.
Create a contemporary and stylish header
A conventional letterhead header is usually one that looks heavy and broad. You can use it here to give your header a new style. Why not think of using a simple flag spot header? Using such templates, you can send your letters to corporate clients and employers. If your intention in using a letterhead is to create a memorable brand, then spread the header across the top of the layout. This is ideal to use when you have a logo or signature.
Make use of colored columns
You have the option to color your vital information on the letterhead. Give your website address, phone number, and logo a colored column. Using this technique, you can highlight the information you want your readers to grab. Take help from companies like premium paper cards designers or letterhead designing agencies. They will help you choose an engaging color palette for highlighting the information.
Adding on, you should divide it into a columned structure, giving your document an elegant and visually pleasing look. Keep the page wider and shorter according to your industry demands. A color and column structure combination will allow your letter to stand out differently.
Look for the target audience
When you are designing your letterhead, it is important to keep the readers or recipients in mind. This will help you to easily adapt to their style. For instance, if you are sending a letter to a legal firm, you must use a minimal and monochrome design to give the letter a professional look. In the same way, if the client is not aware of designing, then your letterhead with no colors and borders will be a good choice. Such clients can easily print copies of your letter and share with others.
Use proper color palette
If your purpose of the letterhead is restricted to the use of monochrome, then you are bound to completely restrict the use of colors. However, using multiple colors on the letterhead is acceptable in designing official letterheads.
Using colors, you can manipulate the psychological impact it must have on the readers. The potential employer or client will notice the colors first. Keep an eye on using yellows, blues, and reds, as they are used to lift your mood, and the readers will think positive about you. However, refrain from using rainbow colors as they deliver an informal image of the business.
Choose the typeface wisely
Apart from colors, the typeface is another crucial design element that makes your custom letterheads stand out. Using a larger font size is your trick to draw the readers’ attention towards the important information. Remember, the name of your company should always be in large font.
Additionally, do not bring variations in the use of typefaces. This means that you should using one typeface overall in the letterhead. This will help the audience evaluate the personality of your brand.
Add a photo
Letterheads with a photo give a modern, effective, and trendy look. You can place a picture in the header, giving it a stylish look. Images like a geometric design will fulfil your purpose. Geometric shapes that are unique and attractive give a futuristic look to the paper. Avoid using portrait shots; try replacing them with a landscape shot to give the letterhead design an extra polished look.
Ensure consistency in design
Keep your business marketing tools on the same design as the letterhead and business cards. Consistency in the design is important to win the trust of your valuable customers. Your customers can easily find you with the same marketing design template that is being used on all marketing tools.
The Final Comment
A customized letterhead is more than just a piece of stationery. It is a powerful marketing tool that reflects your brand’s image with its core purpose. Merge timeless design elements with thoughtful details to create sophisticated, professional, and authentic paper.
Using the right typography, a different and unique color scheme, and high-quality material, you can communicate a sense of elegance and trustworthiness, leaving a lasting impression. Build a strong connection with your clients, partners, and stakeholders through unique letterheads.